Grains of Knowledge

Driving Growth with Technology: Artificial Intelligence on the Farm

The following is the second post in a three-part series on farming and agribusiness technology. The series offers an overview on how farming tech advancements, such as artificial intelligence and satellite imagery, can improve agribusiness operations.  Artificial Intelligence or maybe you call them robots have arrived in almost every walk of life. What they mean for you, the farmer and in turn everyone’s grocery bill is quite remarkable. Rise of the Robots? Not really. Artificial Intelligence focuses on creating smart machines to learn, analyze and maximize tasks normally requiring human intelligence. So no, robots are not going to take over […]

Driving Growth with Technology: Satellite Imagery on the Farm

The following is the first post in a three-part series on farming and agribusiness technology. The series offers an overview on how farming tech advancements, such as artificial intelligence and satellite imagery, can improve agribusiness operations. Would you have guessed that agriculture is one of the fastest changing industries due to technology? One of these technologies is satellite imagery. Are you curious to see how the two go hand in hand?   Satellite Imagery Technology: What Is It? Think Google or Apple Maps but far more in depth. Farms use the angles and insights provided by images to make informed […]

Quality for Better Quantities: Solutions to Improve Your Drinking Water

Water is essential for life but imagine if you couldn’t enjoy a cold glass of water without wondering if your next sip would make you sick. We often don’t think about where our water comes from, but maybe we should. Despite various regulations and water quality initiatives, contamination and pollution are still pressing issues today.  The National Water Quality Assessment identified agricultural nonpoint source pollution the leading cause of water contamination in rivers, streams and other large bodies of water. Water contamination is a byproduct of power companies, wastewater utilities, runoff and agricultural activities. Though each state in the U.S. has […]

5 Consumer Food Trends Farmers Need to Know

Food is delicious and we are hooked.  Multiple television networks run 24/7 food programming, countless movies are about food and social media is filled with food content. Searching #food on Instagram brings up more than 200 million pictures posted by users in the app. As new generation of eaters begins to saturate the market, consumer food trends are changing. These trends become noticeable at a macro-level, and farmers need to be aware of them. Read on to learn five new trends in consumer tastes that may have a big influence on your farm, what you distribute and how you reach […]

What the heck is the internet of things?

What the heck is the internet of things? Imagine innovation that helps prevent machine breakdown and keep farmers safe. As an insurance company insuring the agribusiness industry, we like the sound of that. Thanks to Iowa Farmer Today, we can gleam a little insight into what the Internet of Things (IoT) is and how it impacts farms across the country. So, what is it? Think connected devices.  You may have seen the Samsung commercial where a family is buying groceries at the store but forgot their list!  With Samsung, you can wirelessly pull up real time photos inside your fridge […]

Cultivating Growth: Westfield’s Promise to Agribusiness Customers

Cultivating Growth: Westfield’s Promise to Agribusiness Customers The following is the second post in a two-part series on our Agribusiness brand. The series will give an overview of our brand and its history, and how it impacts our customers moving forward. In a previous post, we discussed the promise of Westfield’s Agribusiness Department. But, how do they impact you, our valued customer? Westfield is committed to not only providing reliable insurance solutions, but also to providing valuable advice and insight into helping your business grow. Westfield understands the competitiveness of the agricultural industry, the evolving nature of the industry itself […]

Cultivating Growth: Our Farm & Agribusiness Pillars of Strength

Cultivating Growth: Our Farm and Agribusiness Pillars of Strength The following is the first post in a two-part series on our Agribusiness brand. This series will offer an overview of our brand and its history, and how it impacts our customers moving forward. Our Agribusiness Department (ABD) has been a cultivator of growth and success for the farm and agriculture industries for nearly 170 years. Even after so many years, the core of our business has always come down to the people—our team, agents, staff and support, and most importantly our customers. But, what truly separates Westfield from other providers? […]

Milk’s Journey from Dairy Farm to Table

Got milk?!  The answer is a resounding “yes!” from American families.  Approximately 212,436,000,000 pounds of milk were produced in the U.S. in 2016 according to the United States Department of Agriculture (USDA), adding that milk consumption has consistently increased since 2009. For most of us, the journey to get our milk (and other dairy products) is a short one; it begins at the grocery store and ends at your kitchen table. What you don’t see is everything that happens before the milk ever gets to the grocery store.   It’s quite a journey! Down on the Dairy Farm Health and safety […]

WesCom Farm – expanding our family

Westfield Insurance is pleased to introduce three new states joining our WesCom Farm family — Arizona, Colorado and Wisconsin. As of May 2, agents in those states are able to enter, quote and submit farm policies directly from our system.

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